Reach Platform
How Reach grew its developer ecosystem by 300% from 2021 to 2022.
Verbal Brand Identity + Narrative
Website Build
GTM Strategy + Execution
IRL Events
Marketing Operations
Virtual Hackathons
What we did
Twitter
Linkedin
IRL
Retention Marketing
Growth Marketing
Goals
Onboard the Next Generation of Blockchain Developers:
Reach aimed to empower Web2 developers to enter the blockchain world with the essential tools and a user-friendly, high-level programming language designed specifically for blockchain development
Bring Web2 companies into Web3
Reach wanted to assist Web2 companies in embracing Web3 opportunities, enabling them to revolutionize their businesses through the power of blockchain technology and the creation of smart, safe & fast dApps.
Nurture a Robust Ecosystem:
Reach aimed to cultivate a thriving ecosystem of dedicated developers and forward-thinking companies using Reach's blockchain development platform to innovate and create.
Solution
Create a Developer Learning Program to Cultivate and Nurture Skilled Developers
We created a series of immersive developer boot camps to educate aspiring developers and offer compelling incentives for skill development.
Provide Product Design Sprints & Support from Ideation to Execution
We established an all-encompassing framework to support companies transitioning in the Web3 space. We led founders from concept validation to hands-on consultation, ensuring a seamless journey from inception to successful execution.
IRL & Virtual Events
We hosted a 3-day IRL conference exclusively catered to blockchain developers and companies building with Reach. Our vibrant community carried out a series of virtual hackathons, and challenges were conducted to enhance developers' skills and forge connections between the most talented individuals and companies recruiting.
The Result
7,000+
Developers
Onboarded
55%
Developer Bootcamp
Retention
20+
Companies Launched